The three major IT companies in the world—Apple, Google, and Microsoft—hold yearly events in September and October to introduce new products and make significant announcements. However, neither Apple nor Google have formally disclosed their plans as of yet. However, Microsoft has recently begun to share some details about their next event. Let's investigate this in greater detail.
The following Microsoft launch event might occur by the end of September
According to a number of Western media outlets, Microsoft has begun distributing invitations for a "special event" scheduled for September 21 in New York City. Simply put, the invitation instructs recipients to "Mark your calendars for Thursday, September 21, 2023, for a special Microsoft event."
It is obvious that Microsoft is hesitant to share all the details of the event at this time. At this point, their goal is to pique interest. However, it's possible that the next Surface device will make its public debut there. A statement regarding Windows' new AI feature may also be made. Additionally, Microsoft can draw attention to the changes coming to Windows 11.
The new Surface Laptop Studio 2, Surface Laptop Go 3, and Surface Go 4 are also tipped to make their premiere at the event. According to some sources, the Surface Pro 10 and Surface Laptop 6's screens may also be removed. An NVIDIA RTX 6040 GPU, a 13th generation Intel Core CPU, and up to 64GB of RAM are all anticipated for the Surface Laptop Studio 2. It will surely be a significant improvement over the current model, which is powered by an RTX 3060 GPU and an 11th generation Intel processor.
It is unclear, though, how many of these new Surface tablets would be made available to Indian customers. The Surface Pro 9, Surface Go 3, Surface Laptop 5, Surface Laptop Studio, and Surface Laptop Go 2 are all listed on Microsoft's official Indian website. Therefore, it is anticipated that their successor model would debut in India.
As was stated at the outset, Microsoft is probably going to make some AI-related announcements at the event. due to the company's current emphasis on cutting-edge and generative AI. This year, the business unveiled Edge Browser and Bing Search, both powered by AI. In reality, Microsoft is one of OpenAI, ChatGPT's parent firm, key investors. Cortana for Windows is now starting to be released as a result.